May 27, 2011

Protea Hotels Voted The Coolest Hotel Group

What do Protea Hotels, Blackberry, Aquafresh, Doritos and Facebook have in common? They have all been voted the coolest brands by the local youth market in the annual Sunday Times Generation Next 2011 Brand Survey awards.

Protea Hotels was named the coolest hotel group brand, followed by Sun International and Southern Sun. The awards acknowledge the brands, selected by Generation Y (between the ages of 8 and 22), as the coolest in the local youth market. The coolest brand overall title of the year went to Blackberry.
As the buying force of tomorrow and with over 50% of South Africans under the age of 23, knowing what the youth think is cool has become paramount for brands wishing to succeed.

The survey illustrated young consumers’ brand preferences: They choose brands which they think are cool (irrespective of financial constraints), technology is as important as ever, they consume snippets of bite-sized information and they demand a connection – they have to really know the brand in order to choose them.

The survey will be available as a supplement in the 29 May 2011 edition of The Sunday Times.
To view the full list of winners see this article on BizCommunity.

May 19, 2011

Sure Zorgvliet Travel Wins SA Tourism Welcome Award

Warmest congratulations to Sure Zorgvliet Travel on winning the prestigious Travel Agency category of the 2011 South African Tourism Welcome Awards! The annual Welcome Awards recognise exceptional performers in the local tourism industry for service excellence and innovation.

Established in 2005, the Welcome Awards select overall winners across 9 categories for their consistency in delivering customer experiences that capture the warm South African welcome and service excellence standards that embody South Africa’s unique offering to local and international travellers.

This year’s glitzy awards ceremony was held on the 8th of May during Indaba 2011 and was attended by high profile guests such as the Deputy Minister of Tourism, Tokozile Xasa, and the CEO of SA Tourism, Thandiwe January-Maclean with Jo-Ann Strauss as the MC for the evening.

Lilanie Janse van Rensburg, General Manager of Sure Zorgvliet Travel, said that they are ecstatic on receiving the award. “This award is the equivalent to receiving an ‘Oscar’ in the travel industry! This is proof that we offer the highest quality service in the industry and the recognition received underpins the importance of service delivery and consistency. It also serves as a benchmark for our service levels to continue to improve. We will definitely not rest on our laurels!” said Lilanie.

May 5, 2011

Live It And Love It In The Best Destination In The World!

Capetonians have always believed that their city is simply the best place to be, and now 45 million travellers across the world agree. Cape Town has been named the best destination in the world in the TripAdvisor 2011 Travelers Choice Destination Awards.

The Mother City’s Blaauwberg Beach, Kirstenbosch National Botanical Gardens, Cape of Good Hope Nature Reserve and Robben Island are named as just some of the attractions the city has to offer.

Cape Town is the only African city to feature on the 2011 List. Sydney, Australia, and Machu Picchu, Peru, are in second and third place respectively. Click here to see the full list

TripAdvisor has become the world’s most trusted travel advice site featuring over 45 million traveller reviews on everything from hotels and resorts to travel packages and guides.